We are an online diamond store offering the largest collection of diamond engagement rings , natural, certified diamonds from 0.01 carat to over 40 carats and certified, designer diamond jewellery. Our distinct business model enables our customers to save over 40% on retail prices of diamonds. In addition to certified solitaires, we also offer a variety of exquisite solitaire mounts with strikingly beautiful designs as well as completely customized jewellery with our Create Your Design feature.